Digital marketing

Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes email, social media, web-based advertising, and text and multimedia messages as a marketing channel.

  • We provide professional digital marketing specialists, as well as best, practices recommendationsg.

  • Our experts will analyse your requirements and appropriately develop ad banners and posters.

  • Regular, timely reports to assist you in making better selections provided to your email.

  • Provide design resources to assist with the execution of end-to-end assistance with ad campaigns.

This is how we help you in creating a business out of Digital Marketing

The 4 P's of Marketing

The Four Ps of marketing are product, pricing, location, and promotion. The Four Ps constitute the basic combination required by a corporation to sell a product or service.


A product is an item or goods that a company intends to sell to clients. The product should strive to fill a gap in the market or meet customer demand for more of an already existing product. Marketers must first understand the product being marketed, how it differs from rivals, if the product may be coupled with a secondary product or product line, and whether there are replacement items on the market before they can develop an effective campaign.


The price of a product is determined by the firm. Companies must consider the unit cost pricing, marketing expenditures, and distribution charges when determining a price. Companies must also examine the pricing of rival items in the marketplace, as well as whether their suggested price point is adequate to provide a realistic option for consumers.


The dispersion of the product is referred to as its place. Key considerations include whether the product will be sold in a physical location, online, or through both channels. What type of actual product placement does it receive when it's sold in a storefront? What type of digital product placement does it get when it's sold online?


The integrated marketing communications campaign is the fourth P ,Promotion. Advertising, selling, sales promotions, public relations, direct marketing, sponsorship, and guerilla marketing are all examples of promotional activities.

Promotions differ based on the stage of the product's life cycle. Marketers recognise that customers equate a product's price and distribution with its quality, and they consider this while developing the entire marketing plan.

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